LUCAS NORD - "I DON'T NEED YOUR LOVE" (ELECTRO-POP, SWEDEN)


Lucas Nord is one of those musicians who doesn't realise how good they are. At twenty four he has already worked with Tove Lo, attended the Rytmus School of Music in Stockholm and has single-handedly produced numerous works that have been positively received. His latest venture showcases once more his effortless application.

This time Nord has enlisted Hampus Lindvall to snare his production nous into one effervescent slice of electro-pop. Showering high pitch vocoded song title mantras in tandem with a preppy back beat and whirling synth channels is the perfect start to this track. As Nord flexes his craft "I Don't Need Your Love" begins to summon the message of the song from within the choruses; this is about investing in someone and not being loved back. Nord's emotions transcend each digitalised output to dexterously merge the record's fragile nature with charismatic disco-pop tendencies. To do that is something rather special indeed.

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